Latest on the blog
The Flour Elise by Krista McDowell
Industry: Baking, Events
Madison Mompreneur Member: Krista McDowell
About The Flour Elise: I am a cottage bakery located in Madison specializing in custom buttercream cakes & decorated iced sugar cookies. My buttercream is an ermine buttercream, which is much less sweet than American buttercream. However my talents don’t end there. Is there an old classic you miss, give me a shout, I maybe able to recreate that old classic for you. I’ve been baking for 30+ years growing up with a grandma who catered weddings & wedding showers. I love making those fun obscure cakes/cookies. Nothing is to weird, “risque” 😉 or odd for me!
You can read at our featured blog: Member Highlight: The Flour Elise
October 1, 2024
Up & Away Balloons by Anna Nelson
Industry: Events, Decorating
Madison Mompreneur Member: Anna Nelson
About Pontisa: Up and Away Balloons is a custom balloon company that creates modern and unique balloon designs for your events. We offer a wide range of balloons from small grab-n-go options to fully customized, large scale balloon installations.
October 1, 2024
Member Highlight: The Flour Elise by Krista McDowell
Welcome to another edition of our Member Spotlight Series on the Madison Mompreneur blog! This series will help you get to know the members of Madison Mompreneur as we ask them questions about their personal and professional life as moms who own businesses in the Madison, Alabama area.
We are continuing this series with the spotlight on Krista McDowell, Owner of The Flour Elise!
Introduce yourself!
I’m Krista McDowell, and I’m the owner of The Flour Elise, a baked goods and cake company in Madison, Alabama.
How does your business help people?
The Flour Elise helps people by offering baked goods & cakes for their special occasions/events.
How long have you lived in Madison County?
I have lived in Madison for 13 years.
What inspired you to start your business?
I have always loved baking & wanted to open a bakery since I was a little girl.
What sets your business apart from others in the industry?
I specialize in custom buttercream cakes & turning those fondant cakes into buttercream cakes.
What do you consider to be your biggest success so far?
I consider my buttercream hot dog cake to be my biggest business success so far!
How does your business contribute to the local community?
I offer beautiful buttercream cakes that look like the beautiful fondant cakes.
How do you see your business evolving in the next 5-10 years?
I see myself having a storefront location & offering many more offerings that the Madison town is missing out on.
Who are your typical customers, and how do they find you?
My typical clients are looking for baked goods. They find me through Facebook, Instagram, word of mouth & vending events.
What do you enjoy most about running your business?
Baking & customer service
How do you stay up-to-date with industry trends and changes?
I’m constantly learning and getting inspiration from Facebook, Instagram & Pinterest
What advice would you give to someone interested in starting a business in your industry?
Make sure you do all your research. Also be ready for lots of work & sleepless nights!
Any product/service you would like to highlight at this time?
I offer birthday cakes, and I am looking to booking some more in the coming months.
Do you involve your kids in your business? If yes, how so?
Yes my 17 year old is my biggest helper! He goes with me to all of my events as well as washes my dishes. He is amazing!
What do you find is the most difficult part of balancing motherhood and business life?
Making sure he feels appreciated for everything he does for me!
What business in the Madison area is your favorite?
Taqueria Luna! They’re such an amazing business & are always sharing my posts.
Who is your business bestie?
Yesss Morgan Anderson with Rainbow Realm Hair Co! We support one another, share each other’s posts, reccomend one another & chat alot. She’s truly amazing at what she does & I believe in her so VERY much!
Anything else you want us to highlight?
My sugar cookies!
Where can people find you?
Don’t forget to read about other Mompreneurs, our latest member highlight was Michelle Thao of Momtastic Fitness
If Krista’s experience as mom and business owner resonates with you, we want to hear from you in the comments! And if you are a mom and business owner in Madison, Alabama email us at madisonmompreneur@gmail.com. to be featured in a future Member Highlight post!
September 24, 2024
Pontisa Consulting by Katie Bader
Industry: Business Services, Consulting
Madison Mompreneur Member: Katie Bader
About Pontisa: Pontisa Consulting purpose is to bring streamlined processes and effective reporting to small and medium-sized businesses, empowering them to thrive in today’s fast-paced business landscape.
Katie looks forward to connecting, collaborating, and assisting your business in reaching its full potential.
September 17, 2024
All Ways, Always Dental Services
Industry: Education, Dental
Madison Mompreneur Member: Jessica McNair
About All Ways, Always Dental Services: We provide CE Training for Alabama Dental Professionals practices.
Read More About All Ways, Always Dental Services
September 17, 2024
Momtastic Fitness
Industry: Fitness
Madison Mompreneur Member: Michelle Thao
About Momtastic Fitness: Michelle provides pre/postnatal fitness trainer services.
Read More About Momtastic Fitness Here
September 10, 2024
Mave Marketing – Digital Marketing
Industry: Business Services, Technology
Madison Mompreneur Member: Courtney Willoughby
About Mave Marketing – Digital Marketing: We are a Huntsville based marketing agency that works with business owners across the country to reach their business goals through social media management, website design and maintenance, graphic design, e-newsletters, and client relations.
August 27, 2024
Heather Leigh Art and Gifts
Industry: Home Decor, Fine Art
Madison Mompreneur Member: Heather White
About Heather Leigh Art and Gifts: Heaher Leigh is an Alabama native from a family of artists. I discovered my love for painting at an early age but didn’t pursue it until later in life. I find joy in creating beauty out of a blank canvas and paying attention to shadows and highlights. My inspiration comes from contemporary impressionism and I am also inspired by abstract art.
August 27, 2024
Raging Gazebo Comics & Games (Retail Store)
Industry: Hobby, Toys, Games
Madison Mompreneur Member: Shanna Keezer
About Raging Gazebo Comics & Games:
We are a gaming store, selling new, used, and vintage comics, board games, graphic novels, manga, RPGs, card games, collectibles, miniatures, paint, kawaii, and so much more. We have a free gaming area for folks to come with their friends and family to play board games, D&D, Magic, Pokémon, Dragon Ball, Digimon and any other game. We have a kids play area with fun toys for the little ones. We are an event space for Friday Night Magic, chess clubs, epic Warhammer battles, and even book club. We are a welcoming space for all nerds of all ages and backgrounds. We are a disability friendly space with no stairs and ADA friendly facilities. No matter your age, knowledge, abilities or gaming preference, you have a place here.
What’s that? Oh yeah, that name! What is a Raging Gazebo, you ask? That is a mystery that can be solved within the store.
August 27, 2024
The Refinery Day Spa
Industry: Beauty
Madison Mompreneur Member: LaNee Weathers
About The Refinery Day Spa: They Offer; Foot Massage, Hot Sacred Stone Massage, Scalp Therapy Treatment. Sports Therapy, Decompression Therapy, Pre/Post Natal Massage, Neuromuscular Therapy, Deep Tissue Massage, Swedish Massage and more. Please visit their website to schedule a service.
August 27, 2024
